This Valentine’s Day, we’re reimagining our annual gift guide. Instead of our traditional magazine-style roundup, we’re focusing on something deeper—supporting businesses and communities facing uncertainty.
While our gift guides have always championed small BIPOC-owned businesses alongside larger brands, this year feels different. From companies impacted by shifting DEI policies to those affected by the devastating LA fires, many are navigating challenges far beyond Valentine’s Day. This year, gifting with purpose matters more than ever.
Whether it’s shopping small, amplifying underrepresented brands or simply spreading kindness, we encourage you to celebrate love in a way that truly makes a difference. Here are small, entrepreneurial BIPOC brands that could use your support this Valentine’s Day and beyond.
Are We A Match?
Whether you’re in a new romance or a long-term relationship, this fun and thought-provoking card game sparks deep conversations, laughter, and maybe even a few surprises. Explore what truly makes you click, discover new layers of your relationship, and see if you’re really a match! Perfect for date nights, cozy evenings in, or as a unique Valentine’s Day gift that goes beyond the usual flowers and chocolates. Are you ready to play? BUY NOW
Chris Collins
Dive into the luxurious world of Chris Collins and experience the magic of fragrance alchemy. This Valentine’s Day, uncover your perfect scent with the World of Chris Collins Discovery Set. Featuring eight of the brand’s bestselling fragrances, this thoughtfully curated set is designed to help you find your signature scent. Whether for yourself or a special someone, it’s the ultimate indulgence for any perfume lover! BUY NOW
UNDEFINED
Give your Valentine the ultimate glow-up with R&R Sun Serum, a skin-perfecting, tinted mineral SPF 50. Available in three flexible shades, this multitasking serum provides sun protection while helping to correct and prevent hyperpigmentation. Lightweight and hydrating, it’s the perfect blend of skincare and sun care—because love should shine, not sun damage! This is a thoughtful gift for anyone who loves radiant, healthy skin. BUY NOW
Dreaming of Juniper by Jazz Smollett
Set the mood this Valentine’s Day with Dreaming of Juniper’s luxury massage oil candle—a decadent blend of bergamot, tuberose, ylang-ylang and amber. Made with a coconut-soy wax blend, this hand-poured, vegan candle melts into a warm, nourishing massage oil, perfect for an intimate, sensory experience. With a 55-hour burn time, it’s the gift that keeps the romance glowing. Light it, melt it and let love take over. BUY NOW
OMOSILK
Give the gift of beauty sleep this Valentine’s Day with Omosilk’s 100% organic mulberry silk pillowcase—where love meets luxury. Inspired by a mother and pharmacist’s journey to soothe her children’s sensitive skin, this hypoallergenic, moisture-retaining silk nurtures skin, protects hair and restores confidence. More than just a pillowcase, it’s a nightly ritual of self-care, crafted to bring comfort, beauty and uplifting affirmations. BUY NOW
PoundCake
Show your love this Valentine’s Day with the perfect pout! PoundCake’s Cake Theory Bundle features oat-infused lip tone equalizing oil designed to smooth, hydrate and balance lips of all tones. Melted Butter neutralizes purplish-brown lip liners, dark spots and freckles, while Browning works wonders on two-toned lips, fordyce spots and pink discoloration. Because love isn’t one-size-fits-all, neither are lip oils. BUY NOW
Vie Beauty
Known for its hydrating, rejuvenating and balancing properties, the 30Roses rose water facial mist is packed with antioxidants and soothing ingredients that reduce inflammation and provide long-lasting hydration. Perfect for all skin types—whether dry, sensitive, aging or acne-prone—this mist replenishes and rehydrates, leaving skin refreshed and nourished. Pair it with your favorite serums or moisturizers for an extra boost of hydration and care. BUY NOW
Habit Cosmetics
Perfect for newcomers and loyal fans alike, the Habit Cosmetics Discovery Set is your go-to for effortless beauty from head to toe. Choose two of Habit’s best-selling, toxin-free nail polishes to strengthen and nourish your nails, add a luminous glow with the hydrating BRIGHT LIGHTS organic highlighter, and finish your look with a collagen-boosting THE ULTIMATE organic multi-use color. Made with skin-loving ingredients, this set keeps your nails and skin radiant and healthy. Whether it’s a treat for yourself, a bestie or someone special, the Discovery Set makes the perfect gift for any occasion. BUY NOW
Wonder Tree
The WonderTree Skin MoringaShea Collection is a thoughtfully curated bundle featuring a range of face and body products, all infused with the exclusive MoringaShea Complex™ to nourish, hydrate and revitalize the skin. The bundle includes BDC Slugging Serum, Nourish My Soul Cream Wash, Next Level Glow Body Butter, Radical Self Love Face & Body Scrub and Slay All Day Hand & Foot Cream. BUY NOW
PuffCuff
Say goodbye to hair tie headaches with the PuffCuff Junior Retail Pack. Designed specifically for curly and textured hair, these patented, pain-free hair clamps secure your style without tension, breakage or drama. Whether you’re rocking a puff, ponytail or updo, PuffCuff lets you gather it, clip it and go—all while keeping your hair happy and healthy. BUY NOW
TRUE SERENITY TEA
Indulge in the soothing embrace of True Serenity Tea—a perfect gift for the tea lover in your life. Whether you’re sharing a cozy moment with your special someone or treating yourself to a little self-love, these carefully curated blends will warm your heart and soul. From floral-infused delights to rich, comforting flavors, each sip is a reminder that love is best enjoyed in its purest form—serene, soothing and full of warmth. BUY NOW
Alterre
Elevate any evening with these stunning pleated floral organza sandals. Designed for a touch of romance, these customizable heels are crafted from reclaimed deadstock fabric—giving new life to excess material that would otherwise go to waste. Once the fabric is gone, so is this exclusive, limited-edition style—so don’t wait to surprise your special someone! BUY NOW